Jumpstart your Business in 5 Days

Short Course / 1 Day

Course Information
Learning Outcomes
Course Schedule
Lesson Plan
Course Fees

Course Information

This hands-on and outcome-driven course will help you validate your business idea and guide you in starting up in a recession with an execution plan.

Learning Outcomes

  • Pitching Your Business Idea
  • Customer Discovery: Validating Your Assumptions
  • Lean Startup Model and Business Model Canvas
  • Setting up OKRs
  • Marketing
  • Branding and Design
  • Fundraising


Application Period: TBC
Course Date: TBC
Duration: 1 day
Time: 6.30pm – 9.00pm (Tutorial) / 6.30pm – 9.30pm (Mentor Feedback)

Ngee Ann Polytechnic reserves the right to reschedule / cancel any programme, modify the fees and amend information without prior notice.

Lesson Plan

This course consists of 8 modules:

Orientation & Entrepreneurial Mindset
● Introduction: Mindset and expectations starting a business in a recession
● Develop a pitch and generate hypothesis for the problem worth solving

Idea Generation
● Evaluate personal experience and skill sets to brainstorm ideas
● Use tools to refine business ideas and route map for validation

Customer Development
● Develop and execute customer interview questions
● Use templates to understand target customers
● Create a customer persona

Lean Startup and Business Model Canvas
a. Understand the principles of the Lean
Startup Methodology
b. Develop Business Model Canvas

Product Development
a. Solutioning- Customer Interview
b. Minimal Viable Product
c. User Testing

a. Problem selection
b. Revenue Models
c. Key Metrics for Non-Financial Founders

Branding and Marketing
a. Storytelling and Brand-Development
b. Brainstorming tools and Research Methods
c. Introduction to Performance Marketing

Fundraising and Legal
a. Understanding funding sources
b. Understanding legal setup and what investors want


Certificate of Performance will be awarded to participants who achieve at least 75% attendance and pass assessments.

Course Fees

Course fee is payable upon acceptance. It is inclusive of 7% GST and subject to review.

Union Training Assistance Programme (UTAP)
NTUC members enjoy 50% unfunded course fee support for up to $250 each year (or up to $500 for NTUC members aged 40 years old and above) when you sign up for courses supported under UTAP (Union Training Assistance Programme). Please visit e2i’s website to find out more.

Applicants / Eligibility Fees
Full Course Fee$680.00
Singaporeans and Permanent Residents$218.28
Singaporeans qualified for SkillsFuture Mid-Career Enhanced Subsidy$82.28
Singaporeans and Permanent Residents qualified for Enhanced Training Support for SMEs$82.28