The Masters Collective (Become a Social Media Influencer)

Offered by School of Business & Accountancy

Online Course / 7 hours of self-paced learning

Course Information
Learning Outcomes
Course Schedule
Lesson Plan
Course Fees

Course Information

One of Singapore’s first generation bloggers, Bong Qiu Qiu, also known as Budget Barbie, has weathered the storms and matured in the public. Qiu Qiu shares tips and advice on using social media and how to navigate the ups and downs of maintaining a social media presence. She will demonstrate how to create an interesting post from the preparation to the end result.

Together with Malaque Mahdaly and The Meatmen, all 3 of them are part of the Social Media Influencer course.

Sign up to watch them all.

About Become A Social Media Influencer Series

Through first-hand sharing, tips and advice from the personal experience of Malaque Mahdaly, Bong Qiu Qiu and Meatmen, find out how they got a head-start, and use the tips and advice to effectively create and increase your own social media followers.

At the end of all lessons for each influencer, accompanying reading materials are available to offer insights on a particular technique mentioned in the lessons.

Learning Outcomes

This course series is open to anyone who has an interest in social media. Those who do not have prior knowledge in social media are welcome to take the course to find out more. This is a beginner’s course.

Learners will have a better understanding on the basics and starting points to create their own social media presence, along with a concept on personal branding.


Course Start Date: TBC
Application Start Date: TBC
Course Duration: 7 hours of self-paced learning

This is an online course. The learning is self-paced, and learners have up to 6 months to complete the course.

Upon completion of all 3 assessments, you will be awarded a Certificate of Performance.

Ngee Ann Polytechnic reserves the right to reschedule / cancel any programme, modify the fees and amend information without prior notice.

Lesson Plan

Lesson 01


Lesson 02

Providing Value & Audience Engagement

Lesson 03

Getting More Followers

Lesson 04

Brand Awareness & Self-Marketing

Lesson 05

Promotion, Sponsorship & Endorsements

Lesson 06

Managing Popularity & Controversy

Lesson 07

Reflection & Summary


Upon completion of all 3 assessments, you will be awarded a Certificate of Performance.

Course Fees

Course fee is payable upon acceptance. It is inclusive of 7% GST and subject to review.

You only have to pay once to gain access to the content by all 3 influencers, Bong Qiu Qiu, Malaque Mahdaly and The Meatmen.

Union Training Assistance Programme (UTAP)
NTUC members enjoy 50% unfunded course fee support for up to $250 each year (or up to $500 for NTUC members aged 40 years old and above) when you sign up for courses supported under UTAP (Union Training Assistance Programme). Please visit e2i’s website to find out more.

*Terms & conditions apply. For more details, please refer to the SkillsFuture website.

Applicants / Eligibility Fees
Singapore Citizens (SC) & Permanent Residents (PR) who are working adults$28.89
Singapore Citizens (SC) aged 40 and above$10.89
Singapore Citizens (SC) & Permanent Residents (PR) sponsored by SME (Promo Code: SME)$10.89
Full Course Fee$96.30