Diploma (Conversion) in Writing for the Creative Industries

Offered by School of Film & Media Studies

Post-Diploma / 1 year

Note: The Oct 2022 Intake for this course is now open, please click on the APPLY button to submit your application. To receive an alert about the future runs for this course, please click on the INDICATE INTEREST button. Thank you.
Course Information
Learning Outcomes
Course Schedule
Lesson Plan
Certification
Entry Requirements
Course Fees

Course Information

There is a rapidly growing demand for writing professionals across various sectors as digital engagement with customers and other stakeholders intensifies. Media job roles such as content marketing specialists, social media managers, digital writers and video content producers are sought after as organisations ramp up key competencies for content creation and publishing on both paid and owned media – be it for video, web, social media or offline platforms.

This course is aimed at reskilling participants with little or no prior experience or formal training in writing to enable them to pivot towards a career in writing. It is also suited to mid-careerists with marketing, advertising, communications, and other media experience who wish to enhance and expand their writing skillset.

Learning Outcomes

Upon successful completion of the course, participants will:

  • be equipped with the knowledge of creative, critical, analytical and technical skill sets in writing.
  • understand the importance and demand for content creation and how well-written content can initiate more in-depth conversations via social media to attract and engage audiences and consumers.
  • acquire knowledge to embark as a writer in the media sectors of film, television, radio, journalism, marketing, public relations and advertising as well as across non-media industries e.g. healthcare, banking, real estate etc.

Course 
Schedule

Saturday, 9:00 am to 6:00 pm

Course Start Date: Oct 2022 intake
Application Period: 1 June – 31 July 2022
Application Outcome Date: One month after application closes
Class Day: Sat
Time: 9am to 6pm (inclusive of 1-hour lunch break)
Delivery Mode: Hybrid Learning – Face-to-face & Home-based Learning (Asynchronous)
Venue: Ngee Ann Polytechnic/Online

Ngee Ann Polytechnic reserves the right to reschedule / cancel any programme, modify the fees and amend information without prior notice.

Lesson Plan

Post-Diploma Certificate in Media Writing
Module
Writing for Film, TV and Radio
This module introduces students to the formats, structure, content and requirements when writing scripts for film, television (fiction genres) and radio. Students will learn how to create content and write scripts for both screen and radio presentations. Traditional and digital media formats will be covered, including web videos, social media content and writing for the streaming media landscape.
Module
Writing for News and Current Affairs
This module delves into the journalistic writing process in the digital space. Students will learn how to gather facts and quotes through research and interviews, and how to structure their stories in a concise and compelling manner. They will also learn how to improve the discoverability of their stories by adopting best practices in Search Engine Optimisation (SEO) writing and leveraging popular social media platforms.
Module
Writing for Digital Marketing and Advertising
This module will introduce students to copywriting techniques, teach them how to write compelling brand stories and produce engaging, memorable and actionable content to suit different platforms (digital media and traditional media). Students will also be taught writing techniques on email marketing, social media platforms and social advertisement copy.
Post-Diploma Certificate in Media Entrepreneurship
Module
Media Entrepreneurship Lab
This module provides students opportunities to participate in seminars conducted by media industry professionals, who will share tips on how they started their media businesses, with a focus on operational best practices and digital transformation. Students will learn through observation and case studies to equip themselves with the know-how to navigate and survive the gig economy. The bootcamp caps off with a networking session to establish connections with industry mentors with strong track records.
Module
Writing Lab
This module provides students the rare opportunity to select from the three modules in PDC 1 to conceptualise and create a customised portfolio based on actual industry projects. Over the sessions in this module, students will receive feedback from their peers and a select industry mentor through reviews and consultations to help them refine their professional writing portfolio. Students can then utilise this portfolio to kick-start their writing career.

Certification

1 Diploma (Conversion)
2 Post-Diploma Certificates
5 Modules

Certification

You are required to complete 2 post-diploma certificates within a 2-year validity period to be awarded the Diploma (Conversion) qualification.


Entry Requirements

Applicants with any of the following qualifications are invited to apply for the course:
  • Applicants should have a Polytechnic Diploma or Degree in any discipline.
  • Prior formal training and/or experience specifically in writing is not required.
  • Candidates with a good grasp of the English Language are preferred.

Recognition of Prior Learning (RPL):

Applicants who do not meet the entry requirements may be considered for admission to the course based on evidence of at least 5 years of relevant working experience or supporting evidence of competency readiness. Suitable applicants who are shortlisted may have to go through an interview and/or entrance test. The Polytechnic reserves the right to shortlist and admit applicants.

Course Fees

Note:

  • The fees below are per semester. For full course fees throughout the semesters, please refer here.
  • The fees below are inclusive of GST.
  • The fees below are determined based on prevailing funding policies and subject to review and revision.

SkillsFuture Credit
This course is eligible for SkillsFuture Credit.

All Singaporeans aged 25 years and above can use their $500 SkillsFuture Credit from the government to pay f​or a wide range of courses. The credits can be used on top of existing course fee subsidies/funding. This is only applicable for self-sponsored applicants and must be applied via the SkillsFuture Portal. More details on the SkillsFuture Credit Claims will be advised upon admission into the course. Find out more about SkillsFuture Credit here.

Applicants / Eligibility Fees
Singapore Citizens (SC) below the age of 40 years$423.72
Singapore Citizens (SC) aged 40 and above$291.72
Singapore Permanent Residents (PR)$1129.92
Enhanced Training Support for SME Scheme (for SC & SPR)$291.72
Others (and Repeat Students)$2824.80