Work-Study Programme – Diploma in Business Practice (Administration & Management)

Course Information

Learning Outcomes

Course Schedule

Lesson Plan

Certification

Entry Requirements

Course Fees

Course Information

This Work-Study Certificate (WSC) is designed to give fresh graduates of a full-time Higher NITEC a head-start in careers in business administration support job roles.

This 12-month programme consists of 2* Modular Certificates (MC), including on-the-job training with a business or service-related company.

Learning Outcomes

Secure Your Future

Employed by business or service-related companies (including retail, healthcare, food & beverage, logistics & shipping) as an administrative assistant, accounts assistant, sales assistant or customer-service associate
Earn a competitive starting salary
Enjoy full company sponsorship of course fees
Receive a $5,000 sign-on incentive*

*Terms & Conditions Apply

Strengthen Your Skill

Deepen your knowledge and skills through on-the-job training in customer & people management (management & organization, human capital management and service operations management) and digital marketing.
Receive career guidance and workplace support from your company mentor
Attain industry-recognised certification through facilitated learning

Enhance Your Worth

Acquire relevant work experience and skills valued by the business sector
Enjoy wage increments and meaningful career advancement

Course
Schedule

Application Period: 15 Dec 2021 to 31 Jan 2022
Duration: 3 times a week
Time: 6:30pm to 10:00pm
Delivery Mode: Synchronous e-Learning
Venue: Online

This 12-month programme consists of 2* Modular Certificates (MC), including on-the-job training with a business or service-related company.

*Option to complete additional 3 MC’s to obtain the Diploma in Business Practice (Administration & Management)

For application guide, please click here.

Lesson Plan

WSP Certificate in Customer & People Management (TGS-2021005673)

Module

Management & Organisation

This module provides students with an understanding of the four essential functions of management, namely, planning, organising, leading and controlling. It covers an overview of organisations and the role of managers in a global economy. It also prepares students to be effective managers equipped with the essential skills to motivate, manage perception and team dynamics and resolve conflict at the workplace

Module

Human Capital Management

This module provides students with a working knowledge of human resource skills needed by supervisors and managers to ensure that their organisations attract, employ, develop and retain the optimum number, type and quality of employees at all times to meet organisation demands and goals. Students are also given an introduction to industrial relations.

Module

Service Operations Management

This module introduces students to the principles of service, operations and customer relationship management (CRM) in service organisations. Key concepts covered include service encounters, service excellence and customer loyalty, service psychology, service quality, forecasting demand for services and inventory management. In addition, the module will also cover the application of CRM concepts in different areas of the organization, business intelligence as well as the development and implementation of a CRM business plan.

WSP Certificate in Digital Marketing (TGS-2021005643)

Module

Marketing in the Digital Age

This module covers the fundamentals of marketing, where students learn the use of social networks and technologies to understand people and the marketplace to build effective and long-lasting customer relationships. It provides a holistic view of the entire marketing programme with a convergence of digital and traditional media to deliver customer value and engagement at every experience of their customer journey to move people to action.

Module

Digital Marketing Strategies

This module equips students with knowledge of the principles, concepts, frameworks and applications of digital marketing. With the use of software such as Google Analytics, Google Ads, Facebook Insights, Instagram Insights, SEMRush, Ubersuggest, SpyFu and BuzzSumo, students will explore the digital marketing environment and gain an appreciation of key digital platforms. They will also learn digital marketing frameworks and apply competitive digital marketing strategies for stakeholder engagement, business expansion, and brand-building used by successful organisations.

Module

Digital Media – Metrics & Analytics

This module focuses on basic concepts and principles of social media and web analytics, digital and web campaign types, measurement, optimisation and testing on various social media platforms such as Facebook, Instagram and Twitter. Students will be introduced to data measurement tools, metrics and analytics terminologies. Students will create and optimise comprehensive digital marketing plans that incorporate consumer behaviour, trends, site design and brand-building concepts, and evaluate performance using metrics and analytics.

Certification

1 Diploma

2 Certificates

6 Modules

Entry Requirements

Applicants with any of the following qualifications are invited to apply for the course:

All ITE Graduates with a recognised full-time Higher NITEC qualification are eligible to apply for this course. Male graduates required to serve NS should apply to join after ORD.

Course Fees

Funding period for this course is from 1 Oct 2021 to 30 Sep 2024.

The Work-Study Certificate As the WSC is a company-sponsored programme, the course fees will be fully borne by the company.is a company-sponsored programme and the course fees will be fully borne by the company.

Please refer to course fees here.

Ngee Ann Polytechnic reserves the right to reschedule/cancel any programme, modify the fees and amend information without prior notice.

(Course fee is payable upon acceptance. It is inclusive of 7% GST and subject to review.)

Applicants / Eligibility	Fees